Select the Right Solution and IT Partner for ECommerce to Target, Acquire and Retain Customers


If your business is about to create, migrate or upgrade an eCommerce site, online store or shopping cart, it is critical to select the right solution – one that will satisfy all of your customer needs with elegant, sophisticated features and functionality. But, unless your business is expert in eCommerce software, it would be wise to employ the services of an IT eCommerce expert. A service provider with skill, knowledge and experience in the eCommerce domain and market and a comprehensive understanding of all available frameworks and solutions is worth their weight in gold!

Selecting the right eCommerce design and development expert will help your business to achieve its goals and positively affect the bottom line. There are numerous benefits to a well-executed eCommerce strategy. A well-designed eCommerce solution provides numerous benefits:

Increased Sales and Site Traffic
Search Engine Optimization (SEO)
Integration with CRM, ERP and other systems
Sales Analytics
Optimize Sales and Marketing Processes
Customer Satisfaction
Unlimited Product Galleries and Options
Consistent Integrated Corporate Branding
Optimize Marketing and Advertising Budget
Customer Retention
Diverse Device and Screen Size Accessibility
Improved Product and Service Visibility
Appeal to and Engage Target Audience
Integrate Social Media and Networking
Order and Inventory Tracking
Secured Payment Gateways
Targeted Selling
Engage and Retain Clients
Improve Customer Service and Satisfaction

Whether your enterprise wishes to create a new eCommerce site, integrate or upgrade an existing eCommerce site, or improve the marketability of an eCommerce store and online business presence, your initiative requires a skilled, Offshore Outsourcing Partnership. Your eCommerce service provider must understand technology, eCommerce frameworks and platforms as well as business models and function, competitive positioning, corporate branding, and sales and marketing domains. With the right eCommerce expert, you can create an integrated, online sales and marketing presence with effective outreach and tools to acquire and retain customers by targeting specific demographics and geographies.

Comprehensive planning by an eCommerce development expert will include technical feasibility studies to determine the appropriate eCommerce framework and technologies, as well as requirements planning for eCommerce portals and sites. Your service provider should also provide an integrated corporate branding and image strategy, as well as a strategy for integration of eCommerce sites with other enterprise systems and third party services, and an Internet Marketing Program and Internet Marketing Strategies.

The eCommerce expert you select should be able to provide all of the following services:

Feasibility and Selection of eCommerce Framework
Integration of Payment Gateways
eCommerce Store Internet Marketing
Mobile eCommerce Implementation
Live Chat
24/7 Support
Migration, or Upgrade of eCommerce Store
Experienced Design, Development and Support Services
Responsive Web Design and Implementation
eCommerce Framework, Theme Design and Implementation
Integrated Order Fulfillment, Inventory, etc
Integrated ERP, CRM, Tax, Shipping, etc
eCommerce Product Catalog, Images, Comparisons
eCommerce Pricing Management
Reporting and Business Intelligence Analytics
Social Media Marketing, Pay-Per-Click, and SEO

If a business is to achieve its eCommerce goals and integrate its online marketing and customer outreach with global marketing campaigns, it must select the right eCommerce solution AND the right IT vendor to assess, recommend and implement its strategy.

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