Protecting Yourself: Google AdSense Rules Surrounding Invalid Clicks and Being in Control


Google AdSense is strict particularly with the rules about invalid clicks. Acts that would break such rules will lead to the termination of your account.

The accounts are mostly terminated because of invalid clicks. Clearly, Google will not tolerate such acts.

Google AdSense has a state-of-the-art technology that would detect and monitor such illegal activities.

Knowing the Google AdSense rules surrounding invalid clicks and being in control of how the ads in your website are clicked will help you protect yourself from being penalized.

An invalid click happens when the publisher manipulates the number of clicks that their ads receive.

Publishers commit invalid clicks when they click their own ads to increase click rate, thus, increasing their revenues.

Additionally, the publisher could ask other people to click their ads to raise their earning potential.

Another example of invalid clicks on these ads is using robots or any automated software to click on the ads.

In short, an invalid click is any manipulative activity used by the publisher to click on ads with the intention of increasing click rate and revenue.

Most cases of terminated Google AdSense accounts are because of invalid clicks.

However, the publishers must realize that there is very little need for the use of invalid clicks.

There are plenty of opportunities to generate income and revenues by having an optimized website, useful content, and attractive ads.

The publisher has complete and total control over the advertisement that runs on their websites.

Either image ads, text ads, or even a combination of both, the publisher can choose and decide on how to run their advertisements.

It is recommended, however, that a combination of both image and text ads should be used to maximize the ads’ earning potential.

When deciding on making the advertisement, the publisher also has the freedom to choose the type of ads to run on the entire account, and even on particular pages of the website.

These options give the publisher control on their ads.

This control on ads, however, is somewhat limited. The publisher is not able to differentiate the click rate of the image ads from the click rate of text ads.

The publisher could only track and differentiate the click rate of their ads from one site as opposed to another.

Both websites could be tracked by setting up channels to see which site gets better click rate.

The publisher must keep in mind that the type of ad is not the only factor that contributes to the click rate of an ad.

The content, placement of the ads, and even the overall appearance of the ad are important factors to be considered.

Google AdSense gives its publisher an ample amount of control and freedom regarding the advertisements to be posted.

If managed and controlled properly, the advertisements will have an outstanding click rate without even having to rely on illegal activities such as the use of invalid clicks.

Google AdSense provides multiple ways of earning for the publishers.

To achieve success in using Google AdSense, refer to the official Support Site for instructions and key tips on how to manage your advertisements efficiently.

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