How to Write an Email Per Day and Repurpose It As an Article


Content based marketing solutions are undoubtedly the best ways to promote something online. You can distribute information through email marketing, article marketing, blogging, and by writing Squidoo lenses. However, you don’t need to write new content each time you’re using these tools. What I mean is you can repurpose the content of your Squidoo lenses for example and use them on say your blog or newsletters. Obviously, it’s the best way to ensure that you will not run out of topics to write.

In this article, I wish to show you how you can easily write an email per day and repurpose it as article that you can distribute to directories and relevant blogs. Here’s what you need to do:

  1. First thing is to choose the topics that you’re going to cover. There are some things that you need to seriously take into consideration when choosing your topics. First, you need to ensure that your chosen topic is interesting to your target audience. Second, it must be something that will help you strengthen your expert status in your niche and will help you subtly promote your products and services. For example, if you’re selling limo services in Florida, you can write email on top reasons why people should go ahead and visit Florida. This topic will allow you to subtly promote your services later on.
  2. Plan your content. Make necessary preparations before you start writing. Think hard and be creative when thinking about your headlines. It must be something that you can use to entice your recipients to open and read your content. Also, include your name on your headline to give your recipients that your email is not coming from a spammer. After that, create an outline. Decide on the specific information that you’re going to cover. Taking the limo services in Florida as an example, you can decide ahead of time if you’re going to focus on talking about the attractions, if you’re going to talk about business opportunities, or if you’re going to present Florida as the best place for honeymooners or those people who would like to start a new life. By doing so, you’ll have a clear idea as to what you’re going to discuss and where you’re going with your content.
  3. Offer interesting, useful information. There are some things that you want to achieve when doing email marketing. First you want people to see you as an expert in your niche. That way, when you recommend a particular product or service, they’ll listen to you. Second, you want your recipients to like you. You can achieve this by making your email worth their while and by giving them great reading experience. So, load your email with exciting information. Present these info using conversational tone. Avoid doing too many sales pitches until you earn the trust of your recipients.

How to Repurpose Your Email to an Article for Directories

Repurposing your email content to article for directories is relatively easy. Just keep the requirements of directories in mind when making necessary adjustments. Directories will require a title, a short 2-3 sentence summary, an article body that contains no less than 400 words, and a resource box.

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