Online retail giant Amazon continues to grow, and it knows exactly where to look to intensify its presence.
It brings its business-to-business (B2B) marketplace to the UK, which we all know is the land of online retailers.
Called Amazon Business, the new service aims to tap into the online B2B market here which is valued at £96.5 billion, according to the 2015 data of the Office for National Statistics.
Small, medium and large companies selling office, industrial and laboratory equipment will benefit loads from this B2B marketplace, which boasts an annual sales of £800 million ($1 billion in the US) and works with over 400,000 businesses.
Sell 100 million products and more
Now is the time to take advantage of the opportunity to get your business involved in the supply chain management of other businesses and eventually increase your B2B sales.
More than 100 million products are sold on Amazon’s B2B platform, plus it provides free one-day delivery on orders that have a value of £30 or more.
Aside from that, it also offers VAT-exclusive pricing and an analytics tool to help sellers track their expenses, among other things.
What’s more, you can opt in the FBA program to ensure the timely arrival of your customers’ orders.
As to who will benefit the most from this B2B service, Bill Burkland, head of Amazon Business in the UK, said:
“Whether you are a sole trader, a buyer in a mid-size company or a chief procurement officer in a large multinational organisation, Amazon Business has the products and capabilities to serve your needs.”
Sellers who are looking at exploring other revenue streams should take advantage of this new business marketplace.
Magento users are actually encouraged to expand their merchandise and sell on Amazon Business via M2E Pro to increase their margin.
What can online retailers sell?
Because it is targeted at business customers, this platform is a great avenue for you to supply a wide range of capital goods and accessory products.
You can sell practically everything, from laptops and office equipment, to pipes and cleaning supplies, to hard hats and large machines.
Through Amazon’s B2B marketplace, you can expand your customer base by reaching a wider market including schools, hospitals, libraries, charitable institutions, private companies and government agencies, among others.
You can register for free to Amazon Business. However, if you are a long-time seller on Amazon, you can add its features to your existing Professional Selling Account through Seller Central.
Once that’s done, you’re good to go.
It looks like this new B2B marketplace has a lot to offer your business to further its growth. Are you considering selling through it?