2 Tips For Monetizing Your Email Marketing Campaigns

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If you want more sales, you need a list. You need to set up an autoresponder and a squeeze page, and drive a ton of traffic to it. Now you don’t want just any old kind of traffic. There are people out there who will say, “Get 1 million hits to your website tomorrow” and ridiculous things like that. Always stay away from this nonsense.

To build a list, you need to start from scratch, and you need to do it the right way. Do article marketing, forum marketing, video marketing, PPC advertising, and more to build and develop your list. When it comes to email marketing, this is something that you definitely don’t want to ignore.

With an email list, you can make a lot of money. You can automatically mail out to people without any fees or additional costs of doing so. This is why I love email marketing so much, and it’s why I think you should use it in your business also. You can reach tons of people at once, and you can pretty much “set it and forget it”.

I want to give you some tips on how to make email marketing work for you. I’ve been doing this for a long time now and I can tell you that these tips will definitely help to boost your online sales and profits. If you want to make more money, take these tips seriously. Here’s the first tip that I can offer:

1) Use personalization

On your sign up page or squeeze page… if you just require an email address to subscribe to your newsletter, you will get a lot of subscribers. But if you require a name plus the email address… the number of subscribers that you get won’t be so high. But sometimes, this is good.

Tests have shown that personalization can increase response in sales by a lot. Now getting the email address alone is fine and dandy too, and you will get sales… but it may not be to the level of which you’re hoping for. Here’s another tip that you will want to utilize in your email marketing sequence.

2) Test your email subject lines

If your subscribers don’t click on your emails, it’s like sending an email out to nobody. It’s a wasteful email. The thing that will get your prospects to open your email is with your subject line. This tells them what your email is all about, and why they should open it.

Some internet marketers have suggested that you need copywriting skills when it comes to creating email subject lines that get opened. I tend to agree with this notion. In fact, there’s even a book all about the subject of writing good emails and subject lines that leads to sales.

If you want to maximize your response, create good email subject lines, and write good emails. It’s something that you will want to do if you want your emails to get opened, and if you want them to get read.

Good luck with writing email subject lines that get opened.

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